Pink Velvet White Chocolate Cookies (Printable Page)

Soft, vibrant pink cookies loaded with creamy white chocolate chips. A festive twist on classic treats.

# What You Need:

→ Dry Ingredients

01 - 2 1/2 cups all-purpose flour
02 - 1 teaspoon baking powder
03 - 1/2 teaspoon baking soda
04 - 1/2 teaspoon salt

→ Wet Ingredients

05 - 1 cup unsalted butter, softened
06 - 1 1/2 cups granulated sugar
07 - 1 large egg
08 - 2 teaspoons vanilla extract
09 - 2 teaspoons pink gel food coloring

→ Add-Ins

10 - 1 cup white chocolate chips

# Steps:

01 - In a medium bowl, whisk together flour, baking powder, baking soda, and salt. Set aside.
02 - In a large bowl, use a hand mixer or stand mixer to cream softened butter and sugar until pale and fluffy, about 2 to 3 minutes.
03 - Beat in the egg and vanilla extract until well combined. Add pink gel food coloring and mix until evenly tinted throughout.
04 - Gradually add the dry ingredient mixture to the wet mixture, mixing on low speed until just combined. Do not overmix.
05 - Gently fold in white chocolate chips using a rubber spatula until evenly distributed.
06 - Cover the bowl with plastic wrap and refrigerate the dough for 30 minutes to help the cookies hold their shape during baking.
07 - Preheat the oven to 350°F. Line two baking sheets with parchment paper.
08 - Scoop tablespoon-sized balls of dough and place them 2 inches apart on the prepared baking sheets.
09 - Bake for 10 to 12 minutes, or until the edges are set but the centers remain soft. Cookies may appear slightly underbaked and will firm up as they cool.
10 - Cool on baking sheets for 5 minutes, then transfer to a wire rack to cool completely before serving.

# Expert Advice:

01 -
  • They stay soft for days and never dry out, even when you forget to seal the container properly.
  • The pink color makes people smile before they even taste them, which is half the magic.
  • White chocolate chips melt into pockets of sweetness that make every bite feel like a small celebration.
  • The dough is forgiving and doesn't punish you for opening the oven door too early.
02 -
  • Don't skip the chilling step or your cookies will spread into flat pink pancakes.
  • Gel food coloring is essential, liquid coloring will make your dough too wet and throw off the texture.
  • Pull the cookies out when they still look slightly underbaked in the center, they continue cooking on the hot pan.
03 -
  • Add a pinch of cream of tartar to the dough for an even chewier texture.
  • Press a few extra white chocolate chips on top right after they come out of the oven for a bakery-style look.
  • If you want deeper pink color, add the gel gradually and mix well, it's easier to add more than to tone it down.
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